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PressReader partners with world’s leading hotel operator Accor

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VANCOUVER, CANADA (November 19, 2014) PressReader and global hospitality leader Accor have partnered to provide hotel guests worldwide with a digital all-you-can-read newspaper and magazine service called Accor Press.  As the leading innovator in digital press PressReader worked with Accor to develop hotel features into the Accor Press offer, which provides access to more than 3,000 magazines and newspapers. PressReader’s website and mobile app are available in hundreds of thousands of hotel rooms globally, and the Accor partnership increases PressReader’s reach to almost one million hotel rooms. 

Accor operates on all continents in hotel segments ranging from luxury to budget. The hotel chain spans 92 countries, with over half a million hotel rooms spread across 3,500 hotels. Accor’s leading hotel brands also include Sofitel, Pullman, Novotel, Mercure and Ibis. "In partnership with PressReader, Accor has introduced a new way to read press,” said David Esseryk, Vice President of Consumer Technologies at Accor. “Access to press content is particularly relevant when travelling away from home, and is among the many services that are valuable to our customers. We have identified a solution to provide a wide press offering in our hotels that is part of our strategy to make staying in our hotels significantly more attractive, while differentiating from our competitors. Accor Press also takes into account the need of international travelers to stay in touch with their home geography.” 

“This is one of our biggest announcements yet and it demonstrates the direction we’re going,” said Igor Smirnoff, Chief Commercial Officer for PressReader. “We’re taking the travel industry by storm, and we think this is indicative of a huge change in the way that newspapers and magazines are being consumed. PressReader is redefining the international standard of hotel amenities by personalizing a high-value guest service, and now Accor guests can read full editions of their favourite newspapers or magazines on their devices.” PressReader has publications from more than 100 countries and in 60 languages. Popular titles include: The Washington Post, Le Figaro, The Guardian, Corriere della Sera, L’Equipe, Elle, Business Traveler, GQ France and more. PressReader is easy to use. Guests can connect to the hotel Wi-Fi, go to PressReader.com with the latest version of their web browser, or download the free PressReader app and choose the desired country, language and publication.  
About Accor  
Accor, the world’s leading hotel operator, offers its guests and partners the dual expertise of a hotel operator and brand franchisor (HotelServices) and a hotel owner and investor (HotelInvest) with the objective of ensuring lasting growth and harmonious development for the benefit of the greater number.    With more than 3,600 hotels and 470,000 rooms, Accor welcomes business and leisure travelers in 92 countries across all hotel segments: luxury-upscale with Sofitel, Pullman, MGallery, and Grand 
     
Mercure, midscale with Novotel, Suite Novotel, Mercure and Adagio and economy with ibis, ibis Styles, ibis budget and hotelF1. The Group boasts a powerful digital ecosystem, notably its booking portal accorhotels.com, its brand websites and its loyalty program Le Club Accorhotels.   
As the world’s top hospitality school, Accor is committed to developing the talents of its 170,000 employees in Accor brand hotels. They are the daily ambassadors of the culture of service and innovation that has driven the Group for over 45 years.

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  • PressReader partners with world’s leading hotel operator Accor

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